International E-Commerce Scaling: Performance Boost for CamperX

Maximum Efficiency through Google Ads & Merchant Center

For CamperX, the leading Swiss specialist for VW bus accessories, the focus was on the radical optimization of their existing Google Ads campaigns. Through a deep restructuring of the Google Merchant Center, we ensured that product data was perfectly prepared for Google Shopping. This led to significantly higher product visibility and a sustainable increase in Return on Ad Spend (ROAS).

Support for International Expansion

A major milestone of our collaboration was supporting their international e-commerce expansion. We adapted advertising strategies to allow CamperX to successfully penetrate new country markets. By implementing country-specific campaign structures and considering regional search habits, we laid the foundation for the brand’s global growth.

Technical Maintenance and WordPress Optimization

In parallel with performance marketing, we took over the technical maintenance of the WordPress platform. A stable and fast system is the prerequisite for high conversion rates in e-commerce. Through regular maintenance and performance adjustments, we ensured that the website remains reliable at all times, even with increasing visitor numbers from various countries.

Data-Driven Growth in a Niche Market

By closely linking sales data with marketing measures, we were able to continuously refine budget allocation. We identified the most profitable product categories and scaled them specifically to sustainably increase CamperX’s revenue. Today, the company benefits from a highly efficient digital sales engine that secures success both domestically and abroad.